Brainbox Toolbox
Comprehensive branding, identity and eCommerce solution for self-help audio downloads.

Brainbox Toolbox’s main objective is to sell audio downloads online; the primary function of which is to better men’s health in a DIY capacity. I wanted the branding and website to have a slightly masculine aesthetic without overusing the typical black and brown. I chose yellow and blue as the overall brand colours as they’re modern, bold and confident. I matched these with a strong typeface, and a clear and strong logo. I incorporated a ‘power’ button in the logo to suggest the ‘rebooting’ nature of the BBTB audio products, whilst clearly representing how to engage with the products using your headphones. Website currently in development.

Image Credit: Photo of headphones – Scott Cameron